We don't sell SaaS. We sell a business.

Before Localnord, we were an agency, managing 300+ Google listings by hand. Today, we find your clients, we do the work, you keep the margin.

  • Sales
    Patrice
    Patrice
  • Co-founder · Tech
    Robin
    Robin
  • Co-founder · Growth
    Adrien
    Adrien
  • Demos and follow-up
    Maurine
    Maurine
  • Key accounts
    David
    David
  • Customer Success
    Emma
    Emma
  • Marketing
    Louis
    Louis
agencies
2,000+
Google listings
10,000+
countries
23
self-funded
100%

Our agency ran on three things. We bring you all three.

Before it was software, Localnord was an agency with 300+ listings. Here's what kept it running.

  1. A sales rep who can sell

    In our agencyAdrien sold, and he sold well. We quickly passed 300 listings.

    For yoursWe connect you with independent sales reps, trained by Adrien.

  2. A tool that handles the load

    In our agencyRobin spent his Fridays on Canva. So he built our own tool.

    For yoursThat tool, now Localnord, manages your listings, reviews and reports.

  3. Clients who keep coming

    In our agencyOur first client, Caroline, found us through our tips on Instagram.

    For yoursLocalnord's acquisition campaigns bring you the prospects.

From an Instagram DM to a sales program.

No garage, no funding round. An agency that built its own business.

  1. 2019

    It all starts in a vape shop.

    In 2019, Robin does an internship in an e-cigarette shop. That's where he discovers Google listings, and what a well-kept listing does for a local business. He never let go of them.

  2. Nov. 2022

    It starts with an Instagram DM.

    Robin builds websites and shares Google listing tips on Instagram. Adrien, a salesperson at an online company, sends him a message. He starts by selling Robin's offer.

  3. Late 2022

    First client: €60 a month.

    Caroline, a therapist, followed Robin's tips on Instagram. She becomes our first client, at €60 a month. We never forgot her.

  4. Early 2023

    Localnord, because Robin lives up north.

    In early 2023, we start the agency. Robin lives in Arras, Adrien in Arandon-Passins. The name didn't take long: "nord" is French for north. Localnord becomes one of the biggest Google listings agencies in France.

  5. 2023

    Too many clients, all at once.

    Adrien sells, and he sells well. We pass 300 listings, faster than planned. Every Friday, Robin spends two days in Canva putting together ranking reports that look halfway decent. What a time.

  6. 2023

    A tool hacked together in no-code.

    To keep up, Robin builds a tool on Bubble, a no-code platform. First to reply to Google reviews, then to schedule posts. At first, only the agency's clients use it.

  7. Early 2024

    Other agencies want it.

    In early 2024, the tool leaves the agency: Localnord V1 is out. Patrice joins us to spread the word. By June, 100 clients use it. We eventually close the agency: Localnord becomes our only business.

  8. Mid-2024

    First pivot: prospects.

    Four months after V1, we launch the prospect marketplace. We no longer just help agencies manage their listings. We help them find their clients.

  9. April 2026

    Goodbye Bubble, hello V2.

    After two years on Bubble, we rewrite everything in code. V2 ships in April 2026, in several languages, and Localnord goes international. Maurine joins us the same year. Night and day.

  10. Oct. 2026Today

    The real pivot.

    In October 2026, we launch the sales program. We hire salespeople, train them to sell Google Business Profile services, then connect them with our agencies. Applications are pouring in. Now it's on us to deliver.

  11. What's next

    We don't sell a SaaS. We sell a business.

    The sales program is only the first link. More and more automation, so your agency gets a turnkey business, from sale to delivery. Still 100% self-funded, still affordable, so you keep the margin.

Four rules we'll never break.

100% self-funded: we only answer to our agencies.

  • Test, analyze, repeat

    Our motto since day one. We keep what works and drop the rest.

  • Low prices, for your margin

    We price low so you can resell with a real margin.

  • A human on the line

    Follow-up calls to help your agency grow.

  • Never in front of your clients

    We don't sell to local businesses. Your clients only see your brand.

Good at selling? Join the sales program.

We recruit independent sales reps, train them to sell Google Business Profile services, then connect them with our agencies.

Apply

Follow the journey.

Tips, behind the scenes and product news: we share it all, just like on day one on Instagram.

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