Discovery
The tool identifies the keywords the listing appears for.
All features
Tracking & analytics
Google Maps keyword tracking
Organise tracked queries and compare local visibility.
Product illustration · demonstration data
How it works
Tracking
Track how rankings evolve for each keyword over time.
Recommendations
Receive suggestions to target relevant new keywords.
Why your clients will love it
Data-driven strategy
Base your optimizations on real data, not guesswork.
Opportunities
Identify high-potential keywords not yet exploited.
Reporting
Include this data in your client reports.
Use it in your agency
Prepare the work
Separate branded searches from service searches and connect each query to a customer need. A broader phrase is not necessarily more useful. Start with a focused list of services actually offered, then choose the areas where you want to observe their visibility.
An agency workflow
For a client offering several services, track each separately rather than compressing everything into one average. Keep settings unchanged when comparing dates. Add new queries as a separate series with their own baseline so that the comparison remains understandable.
Check the results
A measured ranking and search volume are different indicators. Search terms supplied by Google’s performance data may be delayed or missing because of availability thresholds. Explain these limits and do not present missing data as proof that no demand exists.
Tracking & analytics
Ready to use Google Maps keyword tracking?
This feature is included in every Localnord plan. Try it free for 7 days.