All features
Tracking & analytics

Google profile performance reporting

Review available Google interactions and compare reporting periods.

Product illustration · demonstration data

How it works

01

Connection

Data is synced automatically via the Google API.

02

Dashboard

Visualize the key KPIs on a clear, intuitive dashboard.

03

History

Compare performance month by month to show progress.

Why your clients will love it

Preparation

Bring the client’s information and instructions together.

Agency workflow

Organise delivery and the checks your team needs to make.

Client reporting

Explain completed work and decisions still to make.

Use it in your agency

Prepare the work

Choose a complete period and check which metrics are available for the profile. Agree what each interaction represents: a website click, call click or direction request. These events alone do not establish that a sale happened or even that a phone conversation took place.

An agency workflow

In a monthly review, compare periods of equal length and note closures, promotions and seasonality. Show work delivered by your agency separately from observed interactions. Explain significant changes before recommending the next action to the client.

Check the results

Google data may arrive late or be unavailable for some periods. Show missing data clearly instead of turning it into zeros. To connect website visits with business enquiries, supplement profile reporting with the client’s website analytics and actual conversion records.

Tracking & analytics

Ready to use Google profile performance reporting?

This feature is included in every Localnord plan. Try it free for 7 days.