Glossary · L

Long Tail

  • FRLongue traîne
  • ESLong tail
  • DELong Tail

Long, specific searches that are each rare but add up to many in total. They often come from customers who already know what they want.

E.g.“Restaurant” is heavily contested; “vegetarian restaurant with patio San Diego” is a long-tail search: rarer, but it says exactly what the person wants.

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